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Here's why the Ram 1500 Classic 2023 is so popular

Here's why the Ram 1500 Classic 2023 is so popular

Ram's line-up includes no less than two full-size pickup trucks that meet very different needs. The catalog includes the Ram 1500 Classic and the Ram 1500. The Ram 1500 Classic is an older model, and here's why it remains so popular.

Lowest price on the market

The 2023 Ram 1500 Classic stands out for its low price. In fact, the manufacturer offers a basic Tradesman version starting at $37,952, including the all-important $9,488 rebate. This means that the Ram 1500 Classic 2023 is available for less than the price of a mid-size pickup. At the top of the range is the Ram 1500 Classic Warlock, priced at $48,828 including the current $12,207 rebate.

That said, as a true full-size pickup, it has all the features you'd expect from a full-size truck.

Proven technology

When an automaker develops a new technology, it may take a few years for it to prove itself. The good news is that with the 2023 Ram 1500 Classic, its seniority on the market reminds us that its technology is proven. In fact, the Ram 1500 Classic was designed and developed several years ago, and this is one of the reasons why the manufacturer is able to offer it at a rock-bottom price that defies the competition.

Choice of cab and body length

With the 2023 Ram 1500 Classic, there's no question of settling for a single body configuration. Consumers looking for a practical, utilitarian new pickup can choose a single cab, Quad cab or crew cab. They can also choose between an 8', 5'7" or 6'4" body. In other words, it's possible to get a pickup that fully meets the needs of whoever buys it.

A choice of two engines

Not only do buyers have a choice of body configurations, they can also select the engine block that takes up space under the hood. There's a 3.6 L Pentastar V6 or a 5.7 L Hemi V8 that develops 395 hp.

Load capacity

As mentioned above, the 2023 Ram 1500 Classic is offered at a lower price than a mid-size pickup, yet its capacities are very high. It can tow up to 10,610 lbs and carry up to 1,930 lbs in its bed. The 2023 Ram 1500 Classic is a very strong truck. Its low price, proven technology, choice of body and cab lengths, engine selection and load capacity are just some of the features that make the 2023 Ram 1500 Classic so popular.

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